Today I learned about “Snälltåget,” or “The Nice Train” in English.
I think it’s been around for a while, but I only happened to notice it because of a coupon offer to travel on it between some Swedish towns. Apparently it’s an older model train where you have little lamps at your table and they serve you food on porcelin plates. I like this idea, though I wonder if my conductor wears a suit and a funny mustache. Otherwise, it’s not so authentic.
The best thing about the ad for the Nice Train is that they specifically say that it’s better than the “dumtåget” (Stupid Train) as that one ‘jostles along in commuter traffic.’
So basically, this ad isn’t getting me on the porcelin plates, but on the fact that if I choose another train, I’m riding “The Stupid Train.” Plus, I assume the Stupid Train has plastic plates and everyone rides in darkness. I hope they also write “Dumtåget” on the side of the train like they write “Snälltåget” on the side of the Nice Ones.